gen y folk
anthropology of digital culture
This is a multidisciplinary work in time. It began as a fashion collection that transformed into a series of performances and an installation. Yelena worked with her multicultural background and online experience to define a generation. What is left over when age long traditions clash with modern subcultures? Young people are the ones deciding what norms, values and aesthetics they want to let live. In this ongoing struggle for survival, idea's clash and become something new. This project was an attempt to define what happens and make it tangible.